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Monday 18 April 2016

History Of Royal Enfield: The Bullet

               
            Royal Enfield was the brand name under which the Enfield Cycle Company (founded 1893) manufactured motorcycles, bicycles, lawnmowers and stationary engines. The first Royal Enfield motorcycle was built in 1901.In 1955, Enfield Cycle Company partnered with Madras Motors in India in forming Enfield of India, based in Chennai, and started assembling the 350cc Royal Enfield Bullet motorcycle in Madras. The first machines were assembled from components imported from England. Starting in 1957, Enfield of India acquired the machines necessary to build components in India, and by 1962 all components were made in India.
                                
                           
By 1899, Royal Enfield were producing a quadricycle – a bicycle modified by adding a wrap-around four-wheeled frame, retaining a rear rider-saddle with handlebars – having a front-mounted passenger seat, driven by a rear-mounted De Dion engine. 

After experimenting with a heavy bicycle frame fitted with a Minerva engine clamped to the front down tube, Enfield built their first motorcycle in 1901 with a 239 cc engine.

An Interactive video by Royal Enfield Bullet CLUB representing the oldest  motorcycle production  company Royal Enfield's journey from bicycles to motorcycles and much more. The History Of Royal Enfield..!!


First World War (1911–1921)

In 1914 Enfield supplied large numbers of motorcycles to the British War Department and also won a motorcycle contract for the Imperial Russian Government. Enfield used its own 225 cc two-stroke single and 425 cc V-twin engines. They also produced an 8 hp motorcycle sidecar model fitted with a Vickers machine gun.

                                                                                     Inter-war years (1921–1939)

In 1921, Enfield developed a new 976 cc twin, and in 1924 launched the first Enfield four-stroke 350 cc single using a Prestwich Industries engine. In 1928, Royal Enfield began using the bulbous 'saddle' tanks and centre-spring girder front forks, one of the first companies to do so. Even though it was trading at a loss in the depression years of the 1930s, the company was able to rely on reserves to keep going. In 1931, Albert Eddie, one of the founders of the company, died and his partner R.W. Smith died soon afterwards in 1933


Second World War (1939–1945)

During World War II, The Enfield Cycle Company was called upon by the British authorities to develop and manufacture military motorcycles. The models produced for the military were the WD/C 350 cc sidevalve, WD/CO 350 cc OHV, WD/D 250 cc SV, WD/G 350 cc OHV and WD/L 570 cc SV. One of the most well-known Enfields was the Royal Enfield WD/RE, known as the Flying Flea, a lightweight 125 cc motorcycle designed to be dropped by parachute with airborne troops.
In order to establish a facility not vulnerable to the wartime bombing of the Midlands, an underground factory was set up, starting in 1942, in a disused "Bath Stone" quarry at Westwood, near Bradford-on-Avon, Wiltshire. Many staff were transferred from Redditch and an estate of "prefabs" was built in Westwood to house them.

Springframe Bullets 350cc 1949-1970

In 1948, a groundbreaking development in the form of rear suspension springing was developed, initially for competition model "trials" models (modern enduro type machines), but this was soon offered on the roadgoing Model Bullet 350cc, a single cylinder OHV. This was a very popular seller, offering a comfortable ride. A 500cc version appeared shortly after. A later 1950s version of the Bullet manufacturing rights and jigs, dies and tools was sold to India for manufacture there, and where developed versions continue to this day


250 cc models

The 250cc class was important in the UK as it was the largest engine which a 'learner' could ride without passing a test. In the late 1950s and early 1960s, Royal Enfield produced a number of 250 cc machines, including a racer, the 'GP'and a Scrambler, the 'Moto-X', which used a modified Crusader frame, leading link forks and a Villiers Starmaker engine. The Clipper was a base-model tourer with the biggest-seller being the Crusader, a 248 cc pushrod OHV single producing 18 bhp (13 kW).
In 1965, a 21 bhp (16 kW) variant called the Continental GT, with red GRP tank, five-speed gearbox (which was also an option on the Crusader), clip-on handlebars, rearset footrests, swept pipe and hump-backed seat was launched. It sold well with its race-styling including a fly-screen resembling a race number plate which doubled as a front number plate mount

Enfield India (since 1949)

Royal Enfield motorcycles had been sold in India since 1949. In 1965, the Indian government looked for a suitable motorcycle for its police and army, for use patrolling the country's border. The Bullet was chosen as the most suitable bike for the job. The Indian government ordered 800 350-cc model Bullets, an enormous order for the time. In 1955, the Redditch company joined Madras Motors in India in forming "Enfield India" to assemble, under licence, the 350 cc Royal Enfield Bullet motorcycle in Madras (now called Chennai). Under Indian law, Madras Motors owned the majority (over 50%) of shares in the company. In 1957 tooling equipment was sold to Enfield India so that they could manufacture components.            

Enfield of India continued producing the 'Bullet' long after the UK factory's bankruptcy, and changed its branding to 'Royal Enfield' in 1999. The 'Royal Enfield' name and rights had been purchased by Matt Holder of Aerco Jigs and Tools, at the bankruptcy sale in 1967.The business passed on to his son, David Holder, of the Velocette Motorcycle Company of Birmingham, UK. The Holder family has produced spares for Royal Enfield motorcycles continuously from 1967 through to the present, but did not trade under the Royal Enfield name.While David Holder objected to the use of 'Royal Enfield' by Enfield of India, a UK court ruled in favour of the Indian company, who have now assumed the trademark, and produce motorcycles as Royal Enfield.
Royal Enfield India manufactures and sells in India, and also exports to Europe as well as the Americas, South Africa and Australia. They recently entered the Indonesian market. Recently Royal Enfield has undergone a major retooling particularly in the engine department going from carburated cast-iron engines to twin spark unit construction engines on all its models, with EFI available on their flagship 500 cc model. This retooling has sparked such an interest in these bikes that they have started double shifts at the plants.


In August 2015, Royal Enfield Motors  announced it is establishing its North American
headquarters and a dealership in Milwaukee, Wisconsin, with the intention to offer three bikes, the Bullet 500, Classic 500 and Continental GT 535 Cafe Racer as they feel this engine size represents an underserved market. The dealership will be Royal Enfield's first company-owned store in the U.S., according to Rod Copes, president of Royal Enfield North America. The company wants to establish about 100 dealerships in American cities starting with Milwaukee.

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